OUR BLOG

Here on our blog you’ll find a collection of articles we’ve written about working for yourself, copywriting and marketing.

Peter is also a partner at www.flyingsolo.com.au, Australia’s online community for solo business owners. Over on Flying Solo you’ll find Australia’s largest small business forums and over 1,500 articles from our team of experts. Articles are discussed throughout the week on topics such as starting out, networking, marketing, working smarter and technology.

If you’re one of Australia’s million-plus solo business owners or have dreams of going it alone, you’ll find inspiration, advice and a sense of connection through Flying Solo

How business partnerships work

by Peter Crocker Can business partnerships help you grow your business without getting paid? Possibly. One way is to help a client build a business …

When to start your own business

by Peter Crocker How do you know exactly when the time is just right to take the plunge and start your own business? The answer …

Faster decision making by caring less

by Peter Crocker Soloists are generally 110% passionate about what they’re doing. Passion is a good thing, right? Maybe not when it comes to effective …

Business branding: Are you a Virgin?

by Peter Crocker When it comes to your business branding, rather than trying to emulate others, it’s more revealing to look in the mirror. It …

The joy of starting a side business

by Peter Crocker “Ditch the corporate job and go it alone” they say “Life is not a rehearsal!” But realistically, it’s hard to chuck in …

4 steps to getting customer testimonials

by Peter Crocker Getting impressive customer testimonials on your website or marketing collateral is a very powerful way to win new business. But how do …

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