Here on our blog you’ll find a collection of articles we’ve written about working for yourself, copywriting and marketing.
Peter is also a partner at www.flyingsolo.com.au, Australia’s online community for solo business owners. Over on Flying Solo you’ll find Australia’s largest small business forums and over 1,500 articles from our team of experts. Articles are discussed throughout the week on topics such as starting out, networking, marketing, working smarter and technology.
If you’re one of Australia’s million-plus solo business owners or have dreams of going it alone, you’ll find inspiration, advice and a sense of connection through Flying Solo
As one frazzled freelancer said to another: “Business would be great if it wasn’t for my clients!” The Seagull, Power Tripper, Jilted Lover… not only is the customer not always right, but here are 6½ that are very wrong.
I wrote two CVs last month. One for a 13-year-old wannabe checkout assistant and another for a 50-year-old retail executive. It may just be the last CV either of them has, and the last one I ever write.
It was suggested to me recently that I had a ‘lifestyle business’. It was intended as a compliment, but I’ve since been mulling over what that term really means. For me it has connotations that don’t sit well. And I’m not alone.
Recently I’ve been dreaming of lying on the grass and staring at the sky. Just for a year or two. “Catch up with you later world!” I’d quip on Instagram (if I had an account). But I don’t dare, for the youth are breathing down my neck!
When I started my writing business, part of the dream was being able to work from anywhere. While that is now quite feasible, I still spend most of my work hours plugged into an office. It begs the question: does the reality of the ‘laptop lifestyle’ live up to the dream?
As I sat across the table from a marketing manager to discuss a new project, I realised I’d been here 10 years earlier! It was the fourth company, the fourth website, the fourth brief, but the same four people at the table. Am I stuck in Groundhog day?
by Peter Crocker When it comes to building a personal profile and finding clients, social media is valuable for many soloists. But should passionate opinions …